How to Add a “Show More” Product Button to Shopify Collection Pages

When you visit a Shopify store, you might notice that collection pages often use pagination to manage large numbers of products. While pagination helps organize items, it can disrupt the shopping experience, forcing customers to return to the initial page each time they want to see more items. A more user-friendly approach is to implement a “Show More” button, which enables customers to load additional product offerings without leaving the current page. This keeps customers engaged and focused on exploring your products.

In this blog post, we’ll explain why the “Show More” button is a better solution than pagination for many shops and how to effectively incorporate it into your Shopify collection page.

Why Use a “Show More” Button?

The “Show More” button allows customers to view more products without navigating to another page. This method offers several benefits:

Improved User Experience

The button keeps users on the same page, enhancing the user experience and minimizing friction.

Faster Navigation

Users can easily view additional products without limitations, allowing for a more efficient shopping experience.

Mobile-Friendly Design

Given the limited screen space on mobile devices, dynamically loading products helps avoid redundant page reloads and provides a visually appealing interface for your Shopify product display.

When to Consider Using a “Show More” Button

A “Show More” button is ideal for stores that:

• Have collections with a high volume of products.
• Prioritize a seamless browsing experience, especially on mobile devices.
• Want to minimize page loading times and reduce bounce rates.

If your store frequently features seasonal or promotional products, or if customers tend to browse large collections, the “Show More” button is an excellent tool to keep them engaged. It also suits stores aiming to provide a modern and user-friendly shopping experience through Shopify customization.

Optional: Add Infinite Scroll

If you want to take it a step further, you can replace the “Show More” button with an infinite scroll. Instead of clicking the button, products will load automatically as the user scrolls down the page. To implement infinite scroll, replace the button click event with a scroll event listener in JavaScript.

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Conclusion

Replacing pagination with a “Show More” button on your Shopify collection pages can significantly enhance your customers’ shopping experience. It improves the user interface, encourages customer engagement, and facilitates easier navigation through your product offerings. This approach caters to both desktop and mobile users, allowing them to spend more time browsing your products comfortably and enjoyably.

If you are interested in a way to bring some innovations to your store and provide the customer with an opportunity to sort out numerous collections easier, the “Show More” button is definitely an option that should be worth your attention.