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How to Simplify the Training Video Creation Process for Corporations: A Guide

video-creation-process-for-corporations-guide

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Having skilled and knowledgeable employees is without a doubt a great thing, however, at times, it’s simply not enough. If you want to ensure they are continuously working on expanding their knowledge and honing their skills, then you need to provide them with the right training.

Something like this is going to help them thrive and grow in their position. Video lessons have been utilized for many decades because they turned out to be very effective and useful for both companies and their workers.

However, if you want these videos to influence the intent of these people, then you need to implement different strategies that are going to help you accomplish that. Want to know what to do in these instances? Just keep reading then!

What Are Your Objectives?

Before you take any further steps when it comes to this, you need to focus on your objectives. Ask yourself, what is the main purpose and goal of the corporate training video that you’re about to develop? Are there any skills or knowledge that you want to impart to your team?

If you want to get the right answer to these questions, then you need to take these elements into consideration:

  • Your company’ needs
  • The skill and knowledge level that your employees currently have
  • The skill and knowledge you expect them to obtain in order to make any significant progress

Once you determine all of these things, you’ll be able to conclude what type of training is necessary for your workers and then focus on creating one. In a nutshell, you should define these things below:

  • How your team is going to benefit from the training
  • How it’s going to impact not only their progress but your business too
  • Focus on defining the next steps in your workers’ development

Employ The Proper Equipment

Another aspect of this entire process that’s extremely important is related to the equipment your company is going to use. If you want to make sure you craft top-quality, engaging, and efficient training videos, then you cannot opt for equipment that’s cheap.

Now, this doesn’t mean that you should break the bank. There are many stores (both online and brick-and-mortar) that sell high-quality equipment at a very reasonable price. So what should be included in this?

Pieces of equipment that are most frequently utilized normally include first-class cameras, lighting, microphones, and a stand-out to hold your equipment the right way while you are recording. If you need to rent iPad for your video editing or presentation needs, consider that as part of your equipment strategy.

Another thing that you must consider is a video editor, that you’ll later use to modify whatever needs to be altered or enhanced. Now, if you’ve never obtained this type of equipment before, then it would be wise to do your homework and go through online reviews to see where you can find stores that sell top-notch equipment.

If you already have a solid camera, tripod, and microphone, then there’s no need to acquire brand-new ones.

Be Sure It’s Not Too Long

Whether we like to admit it or not, a vast majority of people, sadly do not have a very vast attention span. On the contrary. Most of them find videos (no matter how useful they might be) that last for too long very draining and boring.

That will probably be the case with your employees as well. That’s why you need to focus on developing training videos that are informative, yet short. Don’t forget that your workers have millions of tasks and responsibilities on a daily basis, hence if you create videos that last forever, it’s highly unlikely they are going to hold their attention.

So how long are they supposed to be? According to the experts from this field that we consulted, it should be around fifteen minutes, however, if it’s necessary it can go up to half an hour.

If you opt for thirty minutes, just be sure to have some breakpoints every couple of minutes or so. On the flip side, if you cannot make a shorter video, then it’s much better to create a series.

What Is The Type Of Video You Want To Make?

There are various kinds of training videos that employers normally employ for these purposes. Below we will mention the ones that are most commonly developed and it’s up to you to decide what you think your team is going to enjoy the most. The main sorts of training videos include the following:

  • Animated videos
  • Presenter-style videos
  • Screen recording videos
  • Interactive videos
  • Microlearning videos
  • How-to videos

Outline The Script & Learner Experience

If you haven’t already figured out what your script is going to look like, then below we will provide you with some instructions. The point is to outline it and to storyboard your video. As a rule of thumb, every training video is supposed to have similar or the same overall flow, which means:

  • It should offer your employees the right information and instructions
  • Both information and instructions must be shown directly within your training video
  • Generally speaking, learners engage in practice work based on your instructions

Once you get a glimpse of how everything is going to look, the next thing that you’re supposed to do is to storyboard your training video. This means that you’re supposed to take these steps below:

  • Define the most important events, experiences, and scenes
  • Create a solid script and divide it into several scenes
  • Define production specs, such as speaking parts, camera angles, recording area, and others.

It Should Be Interactive

One of the best ways to engage with your employees is by creating interactive training videos. This will not only be entertaining but will also show you whether your workers are truly paying attention to what you’re saying or not.

To further spice things up, you can utilize quizzes, provide them with a worksheet, and/or even make it a game.

worksheet

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If you noticed that the training videos that you’ve developed so far weren’t exactly very effective and appealing to your employees, then it’s time to follow these tips to change things for the better. Do your best and good luck!

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