Innovation in Parcel E-Commerce Delivery: How to Get Benefit Out of It?
Successful delivery is what matters to customers and any e-commerce business. Parcel companies strive to meet the high demand for residential deliveries.
Consumers have become comfortable with home deliveries. They expect a better customer experience. Packages have to reach a secure delivery box on time and in the best condition.
In recent times, the growth of e-commerce has led to innovation in parcel delivery. This will benefit carrier companies and customers. Companies can leverage technology, and empower their employees. They can offer an exceptional customer experience in the following ways.
1. Sustainable Delivery
Customers are looking for sustainable delivery solutions. Parcel companies can take advantage of customer interest in sustainability. They can offer services at an affordable rate.
For example, you can group deliveries and lower transportation costs. You can ship deliveries that have the same drop-off point, like home delivery parcels, at the same time.
This offers the cheapest way to send parcels. It also lowers costs for customers and increases the company’s revenue. Customers can use such services for a long period. They can get safe and secure deliveries every time.
To offer this type of delivery, you should seek permission to drop off many orders. These are orders from different customers based on proximity. Select a common and secure place to drop off the parcels. The drop-off point should be suitable for you and your customers.
2. Customize Delivery Service: Outdoor Security Box
Delivery companies can look at past customer order records to offer services. This should be at the convenience of a customer. Deliveries can take place in the evening hours or during the weekends. This depends on what the customer prefers.
Allow your customers to sign up for personalized service. Provide instructions on where to drop off a package. A delivery point can be a security box for home or a smart delivery box in a specific location.
Parcel companies can send a notification to customers once they drop off a parcel. Customers pay a small fee for such personalized services.
3. Leverage Advanced Technology
Technology improves the quality of service that delivery companies offer customers. Create a smooth-sailing experience for your customers online. Use current technology like Magento e-commerce stores.
Regulate transportation routes using software technology so that customers can recognize them. Modern technology makes it possible for customers to follow up on their package. Customers can follow a parcel from the time the delivery process begins to the time it ends.
The destination can be a dropbox point or at a customer’s doorstep. Customers can see the delivery status of their parcels until arrival.
Technology enables you to deliver parcels to your customer’s parcel dropbox. You can also deliver it to a customer’s doorstep. Here are the innovations in e-commerce that enable companies to make fast deliveries.
Drones
Delivery companies can use drones to deliver urgent or perishable parcels. For example parcels like food or medical equipment. Drones travel fast. They are reliable and save time.
Droid
Robotic technology is reliable and can deliver parcels to the nearest drop boxes. Companies can use droids to save time, cost of workforce, and fuel.
Hyperlocal Technology
Delivery companies can specialize in delivery within a particular location. A hyper-local delivery system is where you deliver parcels in areas with the same pin code.
You can make many deliveries in a large parcel dropbox that can handle as many parcels as possible at once. It helps e-commerce businesses optimize routes to save time and costs.
Big Data Technology
Parcel companies can manage a delivery process from start to finish using big data. Major delivery companies use PIM software to manage the data for their products. The technology can help unify the delivery process. This can start from shipping to the delivery stage.
4. Make Returns Simple
Delivery companies should take more responsibility for the return of parcels. Inspect merchandise before shipping to customers to ensure they are in good condition. Having a return policy is a good place to start.
Send alerts to let customers know when a return period is about to expire. Such services improve customer experience and loyalty to your business.
5. Improve Customer Experience
Customers do not pay for the delivery of parcels in a parcel post. They pay for presentation, the quality of product upon arrival, and user experience.
Customers have a high expectation of a quality experience. Empower your delivery team to take action when delivery has a problem. For example, if a delivery arrives late, your team can waive some little charges. Such offers provide an excellent customer experience.
Delivery should be fast. When a customer makes a request, your delivery team should act with speed.
Offer personalized delivery services. Tell your delivery personnel to get to know a customer. A great relationship with a customer begins when your delivery team gets to know a customer. A good delivery person will remember previous conversations and build rapport with customers.
6. Include Loyalty Programs
Reward customers for their loyalty. Recognize customers whose behavior is beneficial to them and your delivery company. For example, you can give rewards to customers who allow you to deliver parcels in a parcel letterbox. This helps to make the delivery process smooth.
You can reward customers who ensure they are home to receive their parcel. When rewarding customers, consider your area of operation.
You can drop a parcel in a parcel box in some regions of the world. In other areas, you drop them in a customer’s home. In places like the U.K., it is common practice to drop off a parcel in a parcel drop box.
Introduce subscriptions and increase customer loyalty. When customers subscribe to a service, it increases the chances that they will buy again.
Loyalty programs can motivate more customers to use your services. When you offer such programs, you get conversion optimization for your business.
Key Takeaway
Improve your services. Take advantage of innovation. Such services will benefit you and your customers. Your company will stay ahead of the competition.